Sunday, January 24, 2010

Because You Asked ...

Just the other day an acquaintance asked me ... "Marni, what exactly do you do? How does your business work? I don't even know..." In fact, those same questions are asked frequently so I figured to kill hundreds of birds with one stone (not PC idiom, I know, especially coming from an animal lover) that I would attempt in this blog to give my readers a better understanding of what Sunday at Noon is all about.

What? The truth is, I hate the word Matchmaking. It conjures up images of Yente from Fiddler on the Roof - fat, overbearing and old. God, I hope no one would describe me that way! But that is what I do. I set people up. Not super complicated. Unfortunately, none of the other words I have tried really cut it - social networking? social engineering? relationship headhunting ... nah. So, matchmaking it is. But not your standard matchmaking.

Who? The first time a prospective client asked "who does Sunday at Noon?" I was so surprised. Possibly you! Me (if I weren't the founder). Your best friend. Your sister. Your brother. Wonderful, quality single people in the city. People who are finally ready to meet someone great and move on to the next stage of their lives. People who don't want to sit around anymore hoping that they will meet the love of their lives - they want to be proactive about it and make things happen.

My clients range from 25 to 51, they are men and women from various cultural and religious backgrounds, but what they all have in common is that they are well-educated, attractive, successful professionals. With their limited time due to their lifestyles, my clients gain the benefit of quality introductions without sacrificing countless hours on the internet or wasting precious time on inappropriate dates.

How? "How does the process work?" Is usually the next question. Simple. I take on clients who pay to join and I then undertake a very thorough and intensive search for people who would be a great match. After screening the prospective matches, I then set them up to meet for Sunday brunch, ergo the name Sunday at Noon. The process regarding arranging people's schedules, the confidential nature of the service, etc. I won't get into here - feel free to check out my Philosophy and Process links on my site if you're curious to know more on that ( It's all spelled out there.

Of course, there's also feedback. We could all be better daters - and I help people with that. From wardrobe to protocol, sometimes the feedback comes from me based upon my observations and sometimes it comes straight from the date. It is worth its weight in gold. Part of my job also includes being a resource and giving advice even as my clients start to date the men and women I have introduced them to - they know I am constantly hearing from men and women about their dating/relationship views, stories and needs.

And then there are my monthly events which are an added benefit for my clients. Clients get an opportunity to meet dozens of new people every month and people are connecting. Anyone who has been to my parties knows they're not "singles parties" - but just great events which draw dynamic professionals. Sailing, bowling, cheese tasting ... just some of the events I throw. Of course, it's also a lot of work making sure that everything is up to par but that's where my anal lawyer type A personality comes in handy ... ensuring the proper male to female ratio and that everyone at the event has a great time. And if you've been to an event before and I haven't invited you back it might have been for that precise reason (keeping the ratio even) - of course, clients always get invited.

Why? Meeting new, quality people can be particularly hard for professionals in New York - especially after your 20s. Anyone who says it isn't hasn't lived here long enough or is recently single. In fact, it's not just New York. Friends of mine in other cities (e.g. LA, D.C., Chicago) say the same thing - it's difficult in urban areas for a myriad of reasons.
Just like many of my clients now, I was an extremely busy attorney in Manhattan with very little free time to be out meeting new people (it's all about those billable hours and making partner!). Yes, I could go out when I wasn't tied to my desk and meet some Joe Schmo at a bar, but I kept wondering where in this city of millions were the quality guys?

I knew - personally as well as in addition to hearing countless stories from single friends and colleagues - that there was a profound need for someone in this city to bring quality people together with honesty, integrity and skill.

Almost two years ago, I jokingly told a friend of mine lamenting his single status that I should start my own business and improve upon everything out there. He looked me dead on and said "Why don't you? You're the one person I know who could do it." I have always been extremely social, a networker and a connector. Well before I started my matchmaking business, I had a vast network of friends and acquaintances of all different backgrounds - not just lawyers and bankers but also artists, entrepreneurs, academics, jet setters, Hamptons friends - you name it. I have always had an excellent instinct for people and I have always loved setting people up. When I told friends that I was planning on starting my matchmaking business the reaction was the same across the board: you are going to be awesome at this, it's what you were meant to do!

Ok, I hope I killed a thousand birds (you know what I mean) - but if you still have questions, feel free to write me directly - you know where to find me!

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